31 May 2017

Kaspersky Lab supports SaveTNet initiative to create awareness of Cyberbullying

According to the study Growing Up Online – Connected Kids, conducted by Kaspersky Lab and iconKids & Youth, cyberbullying is a far more dangerous threat to children than many parents think.

According to the study Growing Up Online – Connected Kids, conducted by Kaspersky Lab and iconKids & Youth, cyberbullying is a far more dangerous threat to children than many parents think. In fact, the study reveals that the consequences of cyberbullying of young victims includes serious problems with health and socialisation. Considering the realities of cyberbullying and the potential negative side effects of the connected and digital world to children, SaveTNet Cyber Safety - a registered non-profit company, has organised a series of cyberbullying focused talks today, at the following schools in Orkney, Laerskool Orkney, Western Reefs Primary School and Laerskool Noorvaal.

Kaspersky Lab is a proud supporter of the SaveTNet initiative and team, and in line with this, is supporting the cyberbullying focused education and awareness talk that the SaveTNet founder will be hosting for parents and learners, at these schools. The purpose of the talk is to share the cyber savvy message and equip both parents and learners with the relevant tools and knowledge they need to not only be responsible digital citizens, but to also effectively protect themselves.

The attendees will also gain insights into key elements around cyberbullying realties as well as learn about the Kaspersky Safe Kids product, which has been designed to help parents/guardians to mentor kids on device usage time and guide them on cyber safety. The product also provides access to get expert advice – from psychologists – to help explain security issues to kids. Says Rianette Leibowitz, CEO at SaveTNet Cyber Safety NPC; “By working with partners such as Kaspersky Lab, we are able to share the cyber safety message with a wider audience, while we afford big brands the opportunity to connect with communities they wouldn't necessarily be able to engage with”.

Riaan Badenhorst, General Manager of Kaspersky Lab Africa commented; “We believe that cyberbullying is one of the most dangerous things that can confront a child on the Internet today and as such, is an area that needs to be addressed in this modern connected world. Unfortunately a large part of the problem is that parents are rarely aware of cyberbullying that may be happening to their kids – as often kids don’t speak up about it. The more we learn about this type of bullying, the more action we can take, and so creating awareness and educating on this topic across various communities is something that the Kaspersky Lab brand are dedicated to positioning, where supporting this talk comes naturally to us.”

For more advice on protecting children on the Internet, please visit kids.kaspersky.com as well as www.savetnet.com.

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