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Kaspersky PURE awarded 'Product of the Year 2011'

10 January 2012

Kaspersky Lab, a leading developer of secure content and threat management solutions, announces that Kaspersky PURE has been voted 'Product of the Year 2011' by the readers of CHIP, Romania's leading IT magazine

Kaspersky Lab, a leading developer of secure content and threat management solutions, announces that Kaspersky PURE has been voted ‘Product of the Year 2011' by the readers of CHIP, Romania's leading IT magazine. Kaspersky PURE took 38.9% of the total vote to comfortably win the ‘Security Software' category ahead of its two main rivals – BitDefender Total Security 2011 with 20,2%, and ESET Smart Security 4 with 14%.

"This is the third year in a row that a Kaspersky Lab security solution has been voted the best security software product of the year by CHIP readers," stated Costin Raiu, Director of Global Research and Analysis Team, who was present at the awards ceremony.

"In previous years, Kaspersky Internet Security was the star of these awards, but now all eyes are on the new Kaspersky PURE, a true ally in the fight against digital pollution. I know that the entire Kaspersky Lab team is grateful for this award and we will continue to focus our efforts on creating trendsetting technologies for the anti-malware industry", concluded Raiu.

This was the eleventh 'CHIP – Product of the Year' awards ceremony, with nominees being selected from a readers' poll. The awards recognize the best hardware and software products in the IT industry across 12 categories: Notebooks, Displays, Netbooks, Mobile Phones, Security Software, Gadgets, Software, Networking, Video Cards, Cameras, TVs and Motherboards. For more details regarding Kaspersky PURE, please visit: http://www.kaspersky.com.

Kaspersky PURE awarded 'Product of the Year 2011'

Kaspersky Lab, a leading developer of secure content and threat management solutions, announces that Kaspersky PURE has been voted 'Product of the Year 2011' by the readers of CHIP, Romania's leading IT magazine
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About Kaspersky

Kaspersky is a global cybersecurity and digital privacy company founded in 1997. Innovating the industry with a Cyber Immunity approach, Kaspersky safeguards consumers, businesses, critical infrastructure, and governments from cyberthreats, with over a billion devices protected to date.

Kaspersky ensures Cybersecurity True to Business, focusing on providing clear outcomes, protecting revenue, easing workloads and preventing downtime. Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative solutions and services for organizations of every size, from small businesses to large enterprises, combining proven AI-driven protection technologies with simple management and expert support.

Recognized in independent tests and trusted by millions of individuals worldwide and nearly 200,000 organizations, Kaspersky helps detect threats earlier, respond faster and operate with greater confidence and freedom, protecting what matters most to our clients. Learn more at www.kaspersky.com.

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